Tips for writing great posts that increase your site traffic

Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.

Speak to your audience

You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about


Take a few moments to plan your post

Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.


Don’t forget to add images

Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.


Edit carefully before posting

Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.

Kako se je Slovenija zaljubila v LEONE sladoledno vrtnico?

Po Gregor Graf • 13. junij 2022
Za prihajajoče Valentinovo smo se odločili kupcem predstaviti novo – sladoledno vrtnico LEONE Rose cone. Z nagradno aktivacijo smo se odločili, da čim bolj relevantno aktiviramo sodelovanje sledilcev in z njimi ustvarjamo vezi na (za Valentinovo) relevanten način. Nagradna igra, ki je tekla preko povezanih objav je z razmakom par dni, uporabnike spraševala o različnih “ljubezenskih temah”, za sodelovanje pa nekomu obljubila, da bo lahko presenetil svojo boljšo polovico z vikend izletom v Terme Olimia, verjetno najbolj romantične terme pri nas.

Kako smo predstavili nove Kotanyi mlinčke kupcem v Sloveniji?

Po Gregor Graf • 13. junij 2022
Kotányi je jeseni kupcem predstavil nove mlinčke s posipi My Coffee Spice. V kampanji smo promovirali tri posipe, ki se lahko uporabijo z različnimi toplimi napitki (kava, kakav, napitki, vroča čokolada …), kombinirajo pa se lahko tudi pri pripravi sladic (palačinke, sadno-sladoledne kupe, porcijski sladoled, ledena kava …). Njihovo raznovrstno uporabo smo želeli prikazati kot del vsakdanjih trenutkov, ki dodajo piko na i k uživanju dneva. Promocijo preko uradnih kanalov smo želeli dopolniti s sodelovanje z vplivneži, ki bi svoji publiki predstavili nov Kotányi izdelek, naš cilj pa je bil, da dosežemo visoko zavedanje o izdelku in sprožimo začetne nakupe.
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